How to Brainstorm a Startup Name That Converts

Did you know 77% of consumers make purchases based on brand names they remember? Your startup’s name isn’t just a label—it’s often the first touchpoint between you and your future customers. 

In a crowded digital marketplace where attention spans are measured in seconds, the difference between being scrolled past and being remembered forever often comes down to those few syllables that make up your brand name.

Think about it: Would Airbnb have achieved the same success if it kept its original name “AirBed & Breakfast”? Would Google have become a verb if it remained “BackRub”? Your name carries weight—it shapes perceptions, builds trust, and ultimately influences conversion rates.

This comprehensive guide will walk you through a proven framework for brainstorming a startup name that doesn’t just sound good, but actually converts. We’ll combine psychology, strategy, and creativity to help you move from random ideas to a name that drives business results. 

Whether you’re launching a fintech startup, SaaS platform, or ecommerce brand, the principles remain the same.

By the way, if you’d rather skip to the magic, try our free AI Business Name Generator—it’s built specifically for founders who understand that naming is both an art and a science.

Why Your Startup Name Is More Than Just a Label

Your startup name is your first conversion opportunity. Before anyone experiences your product, visits your website, or reads your pitch deck, they encounter your name. 

This single element can trigger an entire chain of associations, emotions, and decisions that ultimately determine whether someone engages with your brand or moves on to a competitor.

Consider some of the most successful startup names in recent history:

• Stripe communicates speed, simplicity, and the linear flow of payments. It’s short, memorable, and perfectly captures what the company does without being overly descriptive. The name has contributed to the company becoming one of the most recognized fintech brands globally.
• Airbnb cleverly combines “air” (suggesting travel and freedom) with “bnb” (the familiar abbreviation for bed and breakfast). The compound name instantly communicates the value proposition while feeling approachable and friendly.
• Slack chose a name that’s both an acronym (Searchable Log of All Conversation and Knowledge) and a standalone word suggesting ease and flexibility. The casual nature of the name helped humanize workplace communication software in a category dominated by corporate-sounding competitors.

These names succeed because they leverage conversion psychology. Let’s break down the key psychological factors:

1. Memorability: Names that are easy to remember are more likely to be recalled during the crucial moment of purchase decision. The human brain processes and retains simple, distinctive names more effectively than complex, generic ones.
2. Trust: Certain phonetic patterns and word structures unconsciously signal credibility. Names with hard consonants (like “K” and “T”) often convey strength and reliability—critical for B2B marketing contexts.
3. Emotion: Great names evoke feelings. Whether it’s the aspiration embedded in “Tesla,” the playfulness of “Zoom,” or the transformation promised by “Techdella,” emotional resonance drives connection and, ultimately, conversion.
4. Ease of Recall: In a world where word-of-mouth and organic sharing drive growth, a name that rolls off the tongue easily has a built-in growth hacking advantage. If customers struggle to pronounce or spell your name, they’re less likely to recommend you.

Naming isn’t just a creative exercise—it’s a strategic imperative that should be informed by your branding and design philosophy, startup marketing strategy, and conversion objectives.

Step 1 – Define What You Stand For

Before you brainstorm a single name, you need crystal clarity on your brand foundation. A great name doesn’t exist in a vacuum—it emerges from a deep understanding of your mission, audience, and positioning.

Identify Your Mission and Audience

Start by clarifying your brand essence. Ask yourself:

• What is your core purpose? Why does your startup exist beyond making money? Your purpose should resonate in your name. If you’re building edtech solutions, your name might emphasize learning, growth, or accessibility.
• Who is your target audience? The language and style that resonate with Gen Z consumers will differ dramatically from what appeals to enterprise CTOs. Understanding your audience’s values, pain points, and aspirations is crucial. A cybersecurity company targeting Fortune 500 firms needs a name that conveys trust and sophistication, while a consumer app can be playful and casual.
• What promise do you make? Every brand makes an implicit or explicit promise. FedEx promises reliable delivery. Amazon promises everything. What’s your promise, and how can your name hint at it?

Here’s a practical exercise: Write down three adjectives your ideal customer would use to describe your brand. Be specific and honest. For example:

• For a fintech startup: “secure,” “modern,” “borderless”
• For a health tech company: “caring,” “innovative,” “accessible”
• For a SaaS platform: “efficient,” “intelligent,” “scalable”

These adjectives will serve as your North Star during the naming process, helping you evaluate whether potential names align with your brand essence.

Positioning Before Naming

Your business positioning must guide your naming decision. Positioning is about how you want to be perceived relative to competitors and within your market category.

Consider these positioning dimensions:

• Premium vs. Accessible: Are you the luxury option or the democratic alternative? “Rolex” sounds premium; “Casio” sounds practical. Neither is wrong—they serve different positioning strategies.
• B2B vs. B2C: Enterprise software names often lean toward professionalism and credibility (think Salesforce, Oracle), while consumer brands can be more whimsical and emotional (think Spotify, TikTok).
• Traditional vs. Disruptive: Are you honoring industry conventions or challenging them? Fintech disruptors like Revolut and N26 deliberately chose names that felt different from traditional banks.
• Local vs. Global: If you’re focused on a specific market—say, you’re a Lagos-based marketing agency serving Nigerian businesses—you might incorporate local linguistic elements. If you’re building for global scale, you’ll want a name that translates well across cultures and languages.

At Techdella, we’ve helped hundreds of startups across multiple industries and locations nail their positioning before naming. This foundational work might seem tedious, but it’s what separates forgettable names from conversion-driving brands.

Step 2 – Generate a Pool of Creative Name Ideas

Now comes the fun part—brainstorming. But even creativity benefits from structure. Let’s explore proven frameworks and techniques that consistently produce strong startup names.

Use Proven Naming Frameworks

Professional brand strategists rely on established naming categories. Understanding these frameworks helps you generate diverse options and evaluate them systematically.

1. Descriptive Names

These names literally describe what your business does. They’re straightforward and immediately clear.

• Example: Paystack (payment + stack), General Motors, American Airlines
• Pros: Immediate clarity, SEO benefits, easy to understand
• Cons: Limited differentiation, harder to trademark, can feel generic
• Best for: B2B companies, logistics, professional services

2. Suggestive Names

These names hint at your value proposition without being literal. They evoke associations and feelings.

• Example: Airbnb (suggests travel and hospitality), Uber (suggests premium service), Sprint (suggests speed)
• Pros: Memorable, brandable, emotional resonance
• Cons: Requires explanation initially, may not translate well
• Best for: Consumer brands, ecommerce, lifestyle products

3. Abstract Names

These names have no inherent meaning but are designed to be distinctive and ownable.

• Example: Kodak, Xerox, Google (originally a misspelling of “googol”)
• Pros: Highly trademarkable, becomes whatever you make it, unique
• Cons: Requires significant marketing investment to build meaning
• Best for: Companies with substantial marketing budgets, category creators

4. Compound Names

These names combine two words to create something new and meaningful.

• Example: Facebook, YouTube, LinkedIn, Snapchat
• Pros: Familiar yet distinctive, conveys dual benefits
• Cons: Can feel dated if not done well, domain availability issues
• Best for: Tech startups, social platforms

5. Invented Names

These are completely made-up words that are phonetically pleasing and memorable.

• Example: Spotify, Pinterest, Instagram, Techdella
• Pros: Unique, ownable, can work across languages
• Cons: Requires explanation, spelling challenges
• Best for: Consumer apps, global brands, SaaS

Brainstorm Techniques

With frameworks in mind, let’s dive into practical brainstorming techniques:

Mind Mapping

Start with your core concept in the center of a page. Branch out with related words, emotions, benefits, and associations. Then look for unexpected connections. For a health tech startup, you might start with “wellness” and branch to “vitality,” “balance,” “harmony,” “pulse”—each word opening new naming possibilities.

Word Association

List words related to your industry, then list words related to the emotion or outcome you want to evoke. Look for interesting combinations. For example, if you’re in manufacturing, you might combine “precision” words with “innovation” words to find unexpected pairings.

Synonym Webs

Take key concepts and explore their synonyms, then synonyms of those synonyms. Don’t stop at the obvious. “Fast” leads to “swift,” which leads to “fleet,” which leads to “nimble.” Each step reveals new naming territory.

Combining Industry + Emotion Words

This technique creates suggestive names with emotional resonance. Pair technical terms with aspirational words:

• Tech + Transformation = Techdella
• Cloud + Trust = Cloudvault
• Data + Clarity = Databeam

Using AI-Powered Tools

Modern naming doesn’t have to be purely manual. Techdella’s AI Business Name Generator combines semantic understanding, industry knowledge, and conversion principles to suggest names that aren’t just creative—they’re strategically sound. Unlike simple random word generators, our tool considers your positioning, audience, and content marketing strategy to produce names that align with your business goals.

💡 Pro Tip: Use Techdella’s AI Business Name Generator to mix emotion, purpose, and keyword relevance—not just random words. The tool is trained on thousands of successful startup names and understands what makes names memorable and convertible.

During brainstorming, aim for quantity first. Generate 50-100 potential names without judgment. You’ll refine later. Include wild ideas alongside safe ones. Some of the best startup names initially seemed too unusual (remember when “Google” sounded silly?).

Step 3 – Check for Conversion Readiness

You’ve generated a long list of potential names. Now it’s time to evaluate them through the lens of conversion. Not every creative name will drive business results. Let’s establish clear criteria for assessing conversion potential.

Memorability Test

A name that can’t be remembered can’t drive conversions. Apply these memorability checks:

• The One-Mention Test: Say the name once to someone, then ask them to recall it five minutes later during conversation. If they struggle, the name isn’t sticky enough.
• The Phone Test: Would someone be able to correctly spell your name after hearing it over the phone? Names with unclear spellings create friction in word-of-mouth marketing and social media searches.
• The Cocktail Party Test: If someone mentions your startup at a networking event, will listeners remember it the next day? Great names have distinctive phonetic patterns that stick in memory.

Research shows that names between 5-12 letters perform best for recall. They’re short enough to be memorable but long enough to be distinctive. Stripe (6 letters), Airbnb (6 letters), and Techdella (9 letters) all fall within this optimal range.

Visual and Phonetic Appeal

Your name will appear in logos, website design, landing pages, and marketing materials. It needs to work visually as well as verbally.

Visual Considerations:

• Does it look balanced? Names with a mix of ascenders (like “l,” “t,” “h”) and descenders (like “g,” “p,” “y”) often have pleasing visual rhythm.
• How does it look in all caps? All lowercase? Title case?
• Does it avoid awkward letter combinations that could be misread?
• Can it be designed into an interesting logo through branding and design principles?

Phonetic Considerations:

• Is it easy to pronounce in multiple languages and accents? If you’re targeting global markets including the UK, Canada, India, and the UAE, ensure the name doesn’t have pronunciation pitfalls.
• Does it have a natural rhythm or cadence? Names with alternating syllable stress (like “Go-O-gle” or “Teh-DEL-la”) are easier to say and remember.
• Does it avoid unfortunate meanings in other languages? Always check major markets. The classic example: Chevrolet’s Nova reportedly struggled in Spanish markets where “no va” means “doesn’t go.”

Emotional Resonance

Conversion isn’t purely rational—it’s deeply emotional. Your name should trigger the right feelings in your target audience.

• Curiosity: Does the name make people want to know more? “Slack” prompts the question “Slack for what?” which opens conversation opportunities.
• Trust: Does it sound reliable and professional? Particularly important for B2B and financial services. Names with hard consonants (K, T, D) often convey strength.
• Aspiration: Does it make customers feel they’re accessing something better, smarter, or more exclusive? Luxury and premium brands particularly need aspirational names.
• Belonging: Does it create a sense of community or shared identity? Consumer social platforms benefit from names that feel inclusive.

Test emotional resonance by asking potential customers: “What’s the first feeling or thought that comes to mind when you hear this name?” Pay attention not just to what they say, but how quickly they respond. Instant, positive reactions indicate strong emotional resonance.

Availability Check

Even the most brilliant name is useless if you can’t own it. Legal and digital availability are non-negotiable.

Domain Name Availability:

Start with .com domains—they remain the gold standard for credibility, especially in Western markets. However, if your perfect .com is taken, consider:

• Exact match .io (popular in tech)
• Exact match .co (acceptable for startups)
• Industry-specific TLDs like .tech, .app, or .design
• Adding a prefix like “get,” “use,” or “try” (e.g., getbasecamp.com)

Avoid hyphens, numbers, or misspellings in domains—they create confusion and hurt SEO performance.

Trademark Database:

Search the USPTO database (for US markets) and equivalent trademark databases in your target countries. You want to ensure:

• No exact matches in your industry category
• No confusingly similar names in related categories
• No famous marks that could claim dilution

Consider hiring a trademark attorney for thorough searching, especially if you plan to invest heavily in branding and paid advertising.

Social Media Handles:

Consistent social handles across platforms strengthen your brand and make it easier for customers to find you. Check availability on:

• Instagram
• Twitter/X
• LinkedIn
• Facebook
• TikTok
• YouTube

If your exact name isn’t available, consider adding “HQ,” “Official,” or your location (e.g., @TechdellaLagos for a Lagos-based team).

Real Example: When we developed the name “Techdella,” we verified that:

• Techdella.com was available
• The name had no trademark conflicts in marketing/technology categories
• @Techdella was available on major platforms
• The name worked phonetically across the diverse markets we serve, from Abuja to Dubai

This comprehensive availability check prevented costly rebranding down the line.

Step 4 – Validate Before You Commit

You’ve narrowed your list to a handful of strong candidates. Before making the final decision, validate your top choices with real people and real data. This step prevents expensive mistakes and builds confidence in your choice.

Test It With Real People

Your target audience’s opinion matters infinitely more than yours or your team’s. Conduct quick, informal tests:

• Audience Polls: Use WhatsApp groups, LinkedIn polls, or Instagram stories to gauge reactions. Present 3-5 name options and ask:
  • “Which of these would you trust most?”
  • “Which sounds most innovative?”
  • “Which would you remember?”
• Open-Ended Feedback: Show the names individually and ask: “What comes to mind when you hear this name?” The responses reveal whether your intended associations are landing. If you want your AI marketing agency name to convey “cutting-edge” but people say “confusing,” you have a disconnect.
• Five-Second Test: Show someone your top name options for five seconds each, then ask them to recall all the names. The ones they remember are the truly memorable ones.
• Industry Expert Review: If possible, get feedback from experienced marketers, CMO service professionals, or branding specialists. They can spot potential issues you might miss.

Aim for at least 20-30 responses to identify patterns. Don’t be swayed by every individual opinion, but pay attention to consistent themes in the feedback.

A/B Test It

If you have an existing audience or marketing budget, quantitative testing provides invaluable data.

Landing Page Testing: Create simple landing page designs for your top 2-3 name candidates. Keep everything identical except the name. Run paid advertising campaigns with equal budgets and compare:

• Click-through rates (CTR)
• Bounce rates
• Email signup rates
• Time on page

The name that drives better engagement metrics is revealing customer preference through behavior, not just opinions.

Email Subject Line Tests: If you have an email list, test name variants in subject lines using email marketing platforms with A/B testing capabilities. Open rates can indicate which name generates more curiosity.

Ad Copy Testing: Run small paid advertising campaigns on Google or Facebook with different name variations. Track which generates better quality leads and lower cost per acquisition.

Analyze Engagement Metrics

Dig deeper into behavioral data to understand how your name performs in real-world scenarios:

1. Click-Through Rate (CTR): Higher CTR suggests the name generates curiosity and interest. A name that sounds trustworthy and intriguing will outperform generic alternatives.
2. Dwell Time: How long do people stay on pages featuring your name? Low dwell time might indicate the name creates confusion or mismatched expectations.
3. Recall Testing: A week after initial exposure, contact test participants and ask them to recall the names they saw. The names they remember are the ones with staying power—critical for conversion rate optimization.
4. Search Behavior: If you have early website traffic, analyze how people search for you. Are they getting the spelling right? Are they using the full name or abbreviating it? This data informs your copywriting and SEO strategy.
5. Sentiment Analysis: For names already in limited use, monitor social media mentions and sentiment. Are people using your name positively? Are they recommending you to others?

Data-driven validation removes guesswork and emotion from the final decision. You’re not choosing based on what you like—you’re choosing based on what converts.

Step 5 – Refine and Finalize

You’ve tested and validated. Now it’s time to make the final decision. Shortlist your top 3-5 names and run them through a final clarity test.

The Clarity Checklist:

✅ Simple: Can a 10-year-old spell it after hearing it once?

✅ Unique: Does it stand out in your industry without being bizarre?

✅ Emotionally Engaging: Does it create a positive feeling or spark curiosity?

✅ Legally Clear: Is it available for trademark and domain registration?

✅ Scalable: Will it work if you expand into new products or markets?

✅ Timeless: Will it still feel relevant in 10 years, or is it tied to current trends?

✅ Pronounceable: Can it be easily said by speakers of different languages?

Score each name on these criteria. The highest-scoring name is typically your winner.

Consider the Full Brand Ecosystem:

Don’t evaluate the name in isolation. Think about:

• Taglines: How will you explain what you do alongside your name?
• Visual Identity: Does the name inspire interesting branding and design directions?
• Content Marketing: Does the name lend itself to creative content themes?
• Social Media Marketing: Is it hashtag-friendly?

At Techdella, our comprehensive naming framework considers not just the name itself, but how it integrates with your entire startup marketing strategy. We’ve guided startups across industries—from fintech to FMCG—through this process, ensuring their names support rather than hinder their growth objectives.

Make the Decision:

At some point, you must commit. Perfect is the enemy of good. If you’ve followed this process, you likely have multiple viable options. Trust the data, trust your strategy, and move forward.

Once decided, secure everything immediately:

• Purchase the domain (and relevant variations)
• File trademark applications
• Register social media handles across all major platforms
• Set up Google My Business listings for relevant locations

Real Startup Examples That Nailed Their Names

Learning from successful examples can illuminate what works and why. Let’s analyze startups that converted their names into competitive advantages.

Canva

What Works: “Canva” instantly communicates creativity through its association with “canvas.” The slight alteration from the standard spelling makes it unique and trademarkable while keeping pronunciation obvious.

Conversion Factor: The name promises artistic capability, which aligns perfectly with the product’s mission of democratizing design. It’s approachable rather than technical, signaling that design is accessible to everyone.

Lesson for Founders: Slight alterations to familiar words can create memorable, ownable names that still benefit from existing associations.

Paystack

What Works: This Nigerian fintech giant combines “pay” (clear functionality) with “stack” (suggesting comprehensive technology infrastructure). The compound name is descriptive yet distinctive.

Conversion Factor: Technical founders and businesses immediately understand the value proposition, while “stack” implies sophistication and completeness—critical for building trust in financial services.

Lesson for Founders: Compound names work beautifully in B2B contexts where clarity matters as much as memorability.

Techdella

What Works: Combining “tech” with the transformational fairy tale of Cinderella creates a name rich with meaning. It suggests magical transformation through technology—exactly what great marketing agencies provide their clients.

Conversion Factor: The name is memorable, easy to spell, and emotionally resonant. It promises transformation, not just services. The fairy tale association makes it approachable despite being in the technical field.

Lesson for Founders: Unexpected word combinations can create names that tell stories and differentiate in crowded markets.

Slack

What Works: Short, punchy, and slightly subversive. In a category dominated by serious enterprise names like “Microsoft Teams” and “Workplace,” “Slack” stood out by suggesting ease and casualness.

Conversion Factor: The name reduces anxiety around adopting new workplace tools. It positions the product as the relaxed, human alternative to stuffy corporate software.

Lesson for Founders: Sometimes the best name contradicts category conventions. Don’t be afraid to zig when others zag.

Shopify

What Works: The name combines “shop” (clear functionality) with the “-ify” suffix (suggesting transformation or enablement, as in “simplify” or “amplify”). It promises to make shopping easy or to “shopify” businesses.

Conversion Factor: Merchants immediately understand the value proposition. The name sounds both accessible for small businesses and credible for larger operations.

Lesson for Founders: Functional names can still have personality. The right suffix or prefix can add emotional dimension to descriptive roots.

Common Mistakes When Brainstorming a Startup Name

Even experienced founders make naming mistakes. Let’s identify the most common pitfalls and how to avoid them.

Mistake #1: Overcomplicating or Using Jargon

The Problem: Names loaded with industry buzzwords, acronyms, or multiple concepts often confuse rather than convert. “SynergyCloudDataOptimizationSystems” tells you nothing and is impossible to remember.

The Fix: Aim for simplicity. If you need a paragraph to explain your name, it’s too complex. Test the “grandmother test”—if your grandmother can’t understand and remember it, simplify. Strong names like Google, Uber, and Zoom prove that simple beats clever.

Mistake #2: Ignoring Trademark and Domain Availability

The Problem: Falling in love with a name before checking availability leads to heartbreak. You invest emotionally, design logos, tell everyone your new name—only to discover it’s already trademarked or the domain costs $50,000.

The Fix: Always check availability early. Make it part of your initial brainstorming. If a name isn’t available, move on immediately. Don’t negotiate with domain squatters unless absolutely necessary. Getting proper technical SEO and on-page SEO right from the start requires owning your primary domain.

Mistake #3: Naming for Trend, Not Longevity

The Problem: Names that feel cutting-edge today often feel dated tomorrow. Remember when every startup added “-ster” or “-ly”? Those trends passed. Names tied to current slang, memes, or tech buzzwords rarely age well.

The Fix: Think 10 years ahead. Will your name still sound relevant when your kids are teenagers? Classic names with depth outlast trendy names with momentary appeal. Your startup marketing strategy should build long-term brand equity, not chase viral moments.

Mistake #4: Forgetting Global Pronunciation and Translation Risks

The Problem: A name that works perfectly in English might have unfortunate meanings or be unpronounceable in other languages. If you plan to expand internationally—from Lagos to London, from Mumbai to Miami—linguistic issues can derail your expansion.

The Fix: Test pronunciation with native speakers of your target markets. Run translations through multiple languages to catch accidental meanings. Consider how the name works across different writing systems (Latin, Arabic, Chinese, etc.). Names with clear phonetics and no embedded real words often travel best globally.

Mistake #5: Choosing a Name That Limits Future Growth

The Problem: “BostonVeganBakery” works great until you want to expand to other cities, add non-vegan options, or pivot into catering. Overly specific names box you in.

The Fix: Think beyond your current product. Choose names that allow evolution. Amazon started selling books but had room to become “the everything store.” Consider your five-year vision when evaluating names.

Mistake #6: Making It All About You

The Problem: Founder names (especially unpronounceable ones) or inside jokes meaningful only to the team create barriers to connection. Customers don’t care about your story unless it relates to their needs.

The Fix: Make the name about customer benefit, not company history. If using a founder name, ensure it’s easy to spell and remember (like “Ford” or “Disney”). Better yet, choose names that focus on what you give customers, not who you are.

Mistake #7: Neglecting the Sound and Rhythm

The Problem: Names that are awkward to say aloud hurt word-of-mouth marketing and social media sharing. If people hesitate before saying your name, they’ll share less often.

The Fix: Say potential names aloud 50 times. Notice where you stumble. Test them in sentences: “I use [name].” “Have you heard of [name]?” “Check out [name].” The name should flow naturally in conversation.

Bonus Tools to Supercharge Your Naming Process

While the brainstorming framework is solid, smart founders leverage tools to augment their creativity and efficiency.

Techdella’s AI Business Name Generator

Our proprietary tool doesn’t just mash random words together. It’s trained on successful startup naming patterns, semantic relationships, and conversion principles. Input your industry, target emotion, and positioning, and receive names that are:

• Strategically aligned with your brand
• Checked for basic domain availability
• Evaluated for memorability and phonetic appeal
• Designed to support conversion rate optimization

Unlike generic generators, our AI understands the nuances of naming for different contexts—whether you need a SaaS name, real estate brand, or health tech platform.

Domain Checker Tools

• Namecheap Domain Search: Fast, comprehensive, shows alternative TLDs
• GoDaddy Domain Search: Includes suggestions and premium domains
• Lean Domain Search: Generates available .com domains by combining your keyword with other words
• Domainr: Searches across all TLDs and shows creative alternatives

Thesaurus and Language Tools

• Power Thesaurus: Community-driven thesaurus with contextual synonyms
• OneLook Reverse Dictionary: Describe a concept, find words that match
• WordHippo: Synonyms, antonyms, rhymes, and related words
• Rhyme Zone: Find rhymes, near-rhymes, and words with similar sounds

Branding and Visual Tools

• Canva: Create quick logo mockups to see how names look visually
• Coolors: Generate color palettes to envision your brand identity
• Font Squirrel: Test names in different fonts to evaluate visual appeal

Trademark and Legal Checkers

• USPTO Trademark Database: Official US trademark search
• WIPO Global Brand Database: International trademark search
• Trademarkia: User-friendly trademark search with AI assistance

Research and Validation Tools

• Google Trends: See if your name candidates are already associated with other concepts
• Answer The Public: Discover what questions people ask about keywords related to your name
• SurveyMonkey or Google Forms: Create quick surveys to gather audience feedback
• UsabilityHub: Run five-second tests and preference tests with real users

These tools complement human creativity—they don’t replace it. The best names emerge from combining strategic thinking, creative exploration, and smart validation.

FAQ – Everything Founders Ask About Startup Naming