13 Profitable Digital Products To Sell Online in 2024

Digital products are items or media that can be sold online. Examples of digital products include online courses, PDF guides, mobile apps, templates, and ebooks. If at any point you’ve ever downloaded any of these types of files, then you’re already familiar with using digital products.

This article aims for you to be bombarded with various ideas on the particular digital product to sell.

But why sell a digital product? 

Passive income

The beauty of digital products is that after you set up your sales funnel, you can keep making sales without needing to make so much effort. It’s like having a system set up to bring in money in the background, or sleeping while you are making money.


It is flexible and gives you more time to focus on other things. You can set your schedules and work whenever you want.

Low start-up cost

You do not need huge capital, investments, or shareholders to get started. All you need is to create a quality product that works with your budget. 

They are easy to manage

You can set your prices for the products you offer, without any middlemen like retailers or distributors taking a cut. This means you can earn the majority, if not all, of the profits from your sales. 

Never run out of stock

Digital products are long-lasting and never run out of stock. You can sell as many copies of your digital products as you want. Customers can pay to download it anytime they want.

Global reach and instant delivery

Anyone with an internet connection can sell and purchase a digital product that can be delivered instantly to customers anywhere in the world.

Top 13 Digital Products to Sell

The Internet offers a wide range of opportunities for selling various products and services. Some of the things you can sell include but are not limited to

  • Online Courses
  • Templates
  • Photography
  • E-Books
  • Software and mobile apps
  • Membership
  • Website themes
  • Tutorials and Guides
  • Music and audio files
  • Fonts
  • Digital arts
  • Professional services
  • Web-based applications

Online Courses

An online course is one of the best digital products to sell online. 

The world is revolving and innovations are coming up. A lot of people, be it professionals, business owners, entrepreneurs, freelancers, Students, all and sundry are always looking to improve their skills and learn new things.

For this reason, If you are an expertise or very knowledgeable in a particular area like:

  • Photography
  • Graphic design 
  • Cooking
  • Sewing
  • Freelancing
  • Artificial intelligence
  • Using Excel
  • Real estate 
  • Cryptocurrency
  • Job markets

You can decide to sell your knowledge by creating a course in the form of video, audio, or PDF. 

If you’re looking to avoid the stress of managing your course platform and handling marketing, you have the option to sell your online course on popular marketplaces such as Udemy and Coursera

These platforms have a global reach and can handle the hosting and promotion of your course for you. Once your course meets their quality standards, they will feature it in their library and actively promote it to their user base, this will save you time and effort to reach potential students. It’s a convenient way to showcase your course to a wide audience without any need to worry about the technical aspects of hosting and marketing.

Online courses give you the flexibility to create courses on various topics, and you can make use of your existing skills with no technical knowledge required.


A template will save someone the stress and time to design a website from scratch. It makes your work easier, all you have to do is fill in the blank. It is the lowest time investment of all digital products

Some template ideas are Canva templates, wedding invitation templates, excel spreadsheets, customizable newsletters, productivity planners, PowerPoint presentations, marketing strategies templates, business plan templates, content calendars, and resume outlines. 

You can sell your templates on your website, social media page, and eCommerce platforms. 


Photography is a creative and fun way to earn money. Successful sales can expose you to more online opportunities.

One of the most profitable ways of selling digital photography is selling stock photography. 

You can sell your photos on marketplaces, your website, and a popular platform like Unsplash and Pexels. 


The eBooks market worldwide is expected to generate a revenue of US$14.61bn by 2024.

eBooks are another digital product that can fetch you money while you are sleeping.

All you have to do is to write something you are passionate or knowledgeable about, put it on the market, and start making money from it without writing it again. Also note that you will still need to update often with current information to avoid being outdated. 

The most popular place to sell your eBook is on Amazon. 

eBooks help build your brand by giving it more visibility. It has low-cost investment, passive income, and global reach. 

Software and Mobile Apps

We use computers and mobile devices every day. 

If you are a programmer or knowledgeable with codes, once you’ve designed your mobile app, you can either add a paid plan or in-app purchases. 

If you can’t code, you can hire affordable developers to bring your vision to life.

Some software business ideas are productivity software, online dating apps, mobile game apps, fitness apps, project management apps, 

A subscription-based pricing model can provide a monthly recurring revenue.

You don’t need a technical skill to develop an app, you can hire a freelancer to help execute your idea. 


Just like eBooks, online courses, and tutorials, membership-based sites are another awesome way to turn your knowledge and expertise into a steady stream of online income.

Selling memberships can be a great way to make money, especially when you have a large number of followers who like what you are doing, they are likely to sign up to access exclusive content like early access to new products and special discounts.

With memberships, you don’t have to rely on advertising revenue, it fosters a sense of community among subscribers and increases the value and revenue of your business.

Website Themes

Website themes offer a complete design package for your website. You can consider selling themes if you are into website development. 

Website themes can be very profitable. It allows users to customize templates to their specific needs and preferences. 

Tutorials and Guides

Many individuals share free tutorials and guides online. Yet, if you craft a longer, more detailed, and superior-quality one, consider selling it as a digital product.

People now prefer acquiring skills themselves and saving money rather than paying someone else to do it for them.

You can create a tutorial or guide in a video, audio, or text format. 

Music and Audio

Selling music tracks, and sound effects, can be a great way for musicians or those with sound engineering skills to monetize their talent. This is particularly appealing to content creators, filmmakers, and game developers who are constantly seeking high-quality audio assets for their projects.

Examples of audio products are musical samples, audiobooks, and reusable sound effects.

There’s also no need to worry about record labels or expensive studios. With a little recording magic, you can create your music and sell it directly to the world. 

The best part is that there’ll be no need for bulky CDs- and your music can live forever as digital downloads. 


You can create special text styles and fonts and sell them to your audience. They can use them on documents, websites, and their designs.

Digital Art

Digital art is the artwork or new media art made with new media technologies like software, computers, or other electronic devices. They are a passive income stream and highly profitable. 

Examples of Digital art are 



Digital paintings




Posters and flyers

License free music

If you want to sell your digital art, post on your websites, Etsy, online store, and social media platforms like Twitter, Instagram, and Reddit. 

Professional Services

Although services are not products, they can be sold as digital products. 

If you are an expert or professional in your niche, this is an opportunity for you to sell your knowledge, and time in exchange for the solution you have to offer. 

Examples of professional services you can offer as digital products are:

  • Community Managers
  • Graphic designers
  • Copywriters
  • Social media managers
  • Virtual assistants
  • Content writers

Web-based Applications (SAAS)

Web-based applications are software you access with just an internet connection and a web browser. They can launch on any device. This type of software is also known as SAAS  (Software as a Service).  

Examples of web applications are Google Docs, Netflix, Trello, Microsoft Office, Facebook, Asana, Coursera, Mailchimp, Spotify, iCloud, and so many other software.

One of the advantages of a web application is that there is no software or hardware to purchase, and no need to download software or worry about costly product upgrades.


Digital products are generally convenient and easily accessible, and you can keep updating them whenever you want. A lot of opportunities are available for anyone looking to sell and promote a digital product. 

Related article: How To Sell Digital Products.


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Meet the Writer

Nneka T Obi

Nneka Obi

Writer & Blogger

Nneka Theodora Obi is a Meta Certified Digital Marketing Associate, with over four years of experience in Marketing. She is passionate about assisting small business owners to triple their revenue through content writing and other effective marketing strategies. Outside of the office, Nneka is an indoor person who loves spending time with family, reading, listening to music, and dancing.

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