Three Cat Agency — Small Team, Big Creative, Bigger Pipeline

About Three Cat Agency

Three Cat Agency is a nimble creative studio serving founders and small teams. Techdella partnered in a freelance capacity to sharpen positioning, productize services, and launch a conversion-first site that moves visitors to book a call.

Disclosure: Delivered while engaged as an independent contractor. Logos and names used for case-study context only.

Challenges

• Generic offers: Prospects couldn’t tell packages apart—scope creep everywhere.
• Leaky site: Weak proof density, no urgency, and a buried “book a call”.
• Inconsistent content: Great work lived in DMs and folders, not in SEO-able formats.

Our Approach

1) Positioning & Productized Services

• Defined ICP and jobs-to-be-done; renamed offers with outcome-first language.
• Set crisp inclusions/exclusions to protect margin and reduce revisions.

2) Conversion Architecture

• Hero promise + social proof clusters; sticky “Book a Call” and short contact form.
• Case studies with directional metrics and clear next steps.

3) Content Engine

• Bi-weekly case write-ups; monthly “Behind the Build” guide; weekly social repurposing.
• UTM governance, GA4 dashboards, and CRM attribution.

Analytics Snapshot

When the offer is sharp and the path to “book a call” is obvious, everything compounds:

Impact & Results

Metrics are directional for public sharing; no sensitive client data disclosed.

Artifacts

What we shipped to make growth repeatable:

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