Strategic brand development that creates emotional connections with your audience and differentiates you from competitors.
These common branding problems are making you forgettable and indistinguishable from competitors
Your logo and design look identical to every competitor in your space. Customers can't distinguish your brand, making price the only differentiator.
Your website, social media, and print materials all look different. Each designer or team member interprets your brand differently, creating confusion.
Your brand doesn't evoke any feeling or personality. It's purely functional, giving customers no reason to choose you over competitors or develop loyalty.
We build comprehensive brand systems that differentiate you and create lasting impressions
Deep dive into your mission, values, personality, and positioning. Define what makes you unique and how to communicate that effectively.
Custom logo design, color palette, typography, iconography, and patterns that reflect your brand personality and resonate with your audience.
Detailed documentation showing exactly how to use your brand across all touchpoints. Ensures consistency across your entire organization.
Business cards, letterhead, presentation templates, email signatures, and other materials that extend your brand professionally.
Organized collection of all your brand files in multiple formats, making it easy for anyone to access and use your brand correctly.
Ongoing guidance on how to apply your brand across new channels and materials, ensuring consistency as your business grows.
A proven 8-step framework for creating memorable, strategic brand identities
Research your market, competitors, audience, and define your unique position.
Audit competitor brands to identify opportunities for differentiation.
Explore visual directions with mood boards showing typography, color, imagery.
Present 3 unique logo concepts, refine based on feedback, finalize winner.
Develop complete system: colors, typography, patterns, iconography, photography style.
Document all brand rules, usage examples, and best practices in comprehensive guide.
Apply brand to business cards, letterhead, templates, and key materials.
Deliver all files, provide training on brand usage, offer ongoing support.
Real impact our brand identities have on business recognition and recall
Everything you need to know about our branding services
A comprehensive brand identity project typically takes 4-8 weeks from discovery to final delivery. Logo-only projects can be completed in 2-3 weeks, while full rebrands with extensive collateral may take 10-12 weeks. Timeline depends on the scope and feedback cycles.
We do both! We create brand identities for new companies from scratch, and we also help established businesses refresh or completely rebrand. Each approach has unique considerations - new brands start with a blank slate, while rebrands need to balance evolution with existing brand equity.
You'll receive your logo and brand assets in all the formats you need: AI, EPS, SVG, PDF (for print and editing), plus PNG and JPG in various sizes (for web and social). We also provide brand guidelines as a PDF and can create custom templates in your preferred software.
Absolutely! We offer comprehensive services that go beyond just your brand identity. Many clients have us design their website, marketing collateral, packaging, social media templates, and more - all using your new brand system for perfect consistency across every touchpoint.
We present 3 distinct logo concepts, each representing a different strategic direction based on the discovery phase. This gives you meaningful options without overwhelming you. We then refine your chosen direction through 2-3 rounds of revisions until it's perfect.
We can coordinate photography and illustration as part of your brand identity. While logo and core brand design is our focus, we work with trusted photographers and illustrators to create custom imagery that perfectly aligns with your brand when needed.
Let's create a brand identity that differentiates you and resonates with your audience.