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Schoolup.co - AI-Powered EdTech Growth
Client Overview
Client
Schoolup.co
Website
www.schoolup.co
Category
EdTech SaaS Platform
Key Highlights
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 Consistent Lead Generation from Organic Traffic
Steady growth in leads from improved search visibility. 
Higher School Adoption Rates
Increased usage among schools through strategic content and positioning 
Clear Market Positioning
Established as a leading AI-driven school operations platform.
 Increased Brand Authority
Positioned Schoolop.co as a trusted resource in the EdTech space.
 Demand Generation Success
 Created campaigns that consistently attracted new users.
The Challenge
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Schoolup.co, an AI-powered school operations platform, sought to expand its reach in the highly competitive EdTech market. The company faced low visibility, a lack of demand generation campaigns, and minimal inbound leads. The goal? Drive consistent user adoption, enhance visibility in search, and build a trusted brand presence.

The Strategy
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Techdella created a tailored digital marketing strategy focused on lead generation, market positioning, and visibility:
techdella startup marketing agency
Content Marketing for Visibility & Authority: Published high-value blogs, guides, and how-to resources targeted at school administrators and educators.
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Strategic Keyword Optimization: Identified and ranked for EdTech and school management-related keywords to improve search presence.
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User-Focused Value Proposition:  Clarified messaging to showcase how Schoolop.co’s AI tools simplify school operations
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Targeted Awareness Campaigns: Used paid campaigns to reach school administrators, teachers, and decision-makers, driving higher adoption rates.
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Lead Magnet & Resource Development: Created downloadable templates and whitepapers to capture inbound leads and move them through the sales funnel.
The Results
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techdella startup marketing agency
Steady Increase in Organic Leads:  Consistently attracted new users through improved content and SEO.
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Higher School Adoption Rates: More schools implemented Schoolop.co’s platform, increasing overall usage.
techdella startup marketing agency
Stronger Market Presence: Schoolop.co became known as a trusted resource for AI-powered school operations solutions.
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Client Testimonial
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Techdella’s strategies made all the difference. We’re now consistently generating leads and seeing more schools adopt our platform every month

Rahul Jain
CEO, Schoolup.co
How Techdella Can Help You
If your EdTech platform is struggling to generate leads, improve search visibility, or increase adoption, Techdella can deliver strategies that drive measurable growth.

Content Marketing That Converts

Attract the right audience with well-researched, high-quality resources.

 SEO & Keyword Domination

Rank for key industry terms and increase visibility.

Demand Generation Expertise

 Run campaigns that consistently attract new users.

Get Started
Ready to Scale Your EdTech Platform?
Techdella helps EdTech companies and SaaS platforms improve visibility, drive adoption, and establish themselves as trusted industry leaders.
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